The Advantages of Using PVC Shrink Label

A product is only as good as its advertising. For any company, without adequate marketing and promotion, there is no way for the mass public to know exactly what the product is about, how it benefits them, and where they can find it. One of the most important parts of promoting a product is making sure that it is labeled in a way that maximizes its exposure.

In fact, one of the most important parts of promoting a product is making sure that it's labeled to catch attention and maximize exposure. We do this through its packaging and/or labeling.

There are a few different kinds of labels; there are standard roll-fed labels, foam labels, shrink wrap label, in-mold labels. But one of the best types of labels are PVC shrink labels. which have many advantages over other types of labelling.

There are several kinds of labels, from foam labels, to in-mold and roll fed labels. But one of the best types to use is PVC shrink label.

PVC shrink label is widely used in the protection and collection of goods. It has high transparency, shrinks according to the special shape of the product, closely follows the surface of the product, fully displays the characteristics of the product, and plays a good role in the transportation, storage and sales of the goods. Waterproof, dustproof and other protective effects.

• Branding –Custom shrink sleeve labels can wrap around an entire container/cover for a product, giving the customer essentially 360-degrees of viewing area. This gives you the chance to really show off your product with full-color graphics and more room for messaging. Personal packaging, highlighting the appearance can increase the publicity effect.

• Flexible & Strong – PVC shrink film can fit many differently shaped containers where traditionally made product labels might not. The heat shrink packaging process and equipment are relatively simple, heat sealable and bondable. 

• Security Through Tamper-Evident Seals – Ever since the tragedy of the tampered tylenol bottles, product manufacturers have become aware of the need to secure their products against similar tampering. Shrink sleeves have an added benefit in that we can extend the sleeve up the neck of the product to create a tamper-evident seal to increase security.

• Sustainability – Many older custom product labels use plastic that may be difficult to recycle. Newer shrink sleeves in use today use more biodegradable and environmentally-friendly materials. You can remove shrink sleeves made with PVC or polyolefin easily from plastic bottling for easy recycling.

• New Technology – With PVC shrink labels, the flexographic press limited us to long runs, but today, we have the choice of using a digital press. Digital allows for shorter runs and quicker turnaround.